Solving a 20-year old problem: SCWS World Day 3

It’s been an eventful three days at the Small Cells World Summit in London. We’ve met a lot of fantastic organisation, attended a lot of very interesting discussions, and come away with new insights and experiences.

Perhaps one of the most interesting of these were the conversations we had with professionals from the hospitality industry who stopped by our booth. Surprisingly, even the most luxurious of hotels and other businesses dealing in hospitality have to cope with issues with mobile and voice network reception. While hotels used to (and still may) have dedicated phone lines within the building allowing hotel staff to communicate with each other, guaranteeing mobile network reception is still a task. As a result, even equipping staff with mobile phones may serve little purpose as these devices are unable to latch on to a mobile network from outside the hotel walls.

The consequence of this is that a hotel room, which should usually be a source of profit for the enterprise, turns into more of a liability, as hotel owners and staff find themselves investing heavily in third party services to set up dedicated networks within rooms.

As Simon Fletcher (Real Wireless) pointed out during the Summit, arenas and hotels are both moving towards embracing small cell based services both for the benefit of their customers as well as their staff.

Wouldn’t it be nice if you could assure your guests constant mobile connectivity without incurring such exorbitant costs? This is the question we asked the hospitality industry professionals at our booth, prior to presenting Omoco to them. As a cost-effective network-in-a-box, Omoco served as a promising solution to the dilemma faced by many of these professionals. Rapidly deployed and instantly active, Omoco provides guests and staff alike with an instant, self-controlled mobile network that allows them to experience instead mobile connectivity wherever they are.

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